Privacy Policy
Explains what information we collect and why, how we use it, and how to review and update it.
General
1. Introduction
Welcome to Betterichi. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it.
By visiting our website https://www.betterichi.com or making a purchase, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
We collect information you provide directly to us, as well as information collected automatically when you use our site.
Information you provide:
Name, email address, phone number, and shipping/billing address
Payment information (processed securely via our payment provider — we do not store full card details)
Account login credentials, if you create an account
Messages and inquiries submitted via contact forms
Information collected automatically:
IP address, browser type, and device information
Pages viewed, time spent on site, referring URLs, and clickstream data
Cookie identifiers and session data (see Section 6 for more on cookies)
3. How We Use Your Information
We use the information we collect to:
Process and fulfill your orders, and send order confirmations and shipping updates
Manage your account and respond to customer service inquiries
Send you marketing communications, promotions, and newsletters (only with your consent)
Improve our website, product offerings, and user experience through analytics
Detect and prevent fraud or unauthorized transactions
Comply with legal obligations
4. Sharing of Your Information
We do not sell your personal information to third parties. We may share your information only in the following circumstances:
Service providers: We work with trusted third-party vendors (e.g., payment processors, shipping carriers, email marketing platforms, analytics providers) who access your data only to perform services on our behalf and are bound by confidentiality obligations.
Business transfers: If Betterichi is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you in advance where required.
Legal requirements: We may disclose your information if required to do so by law, court order, or governmental authority.
With your consent: We may share your information for any other purpose with your explicit consent.
5. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including maintaining your account, processing transactions, and complying with legal and tax obligations. When your data is no longer needed, we delete or anonymize it.
6. Cookies & Tracking Technologies
Our website uses cookies and similar technologies to enhance your browsing experience and gather analytics.
Types of cookies we use:
Strictly necessary cookies: Required for core functions such as shopping cart and checkout.
Analytics cookies: Help us understand how visitors use our site (e.g., Google Analytics). This data is aggregated and anonymized where possible.
Marketing/advertising cookies: Used to show you relevant ads and measure campaign effectiveness. These may be shared with third-party advertising partners.
You can manage or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect site functionality. For more information, visit allaboutcookies.org.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
Access: Request a copy of the personal information we hold about you.
Correction: Request that we correct inaccurate or incomplete information.
Deletion: Request that we delete your personal information, subject to legal retention requirements.
Opt-out of marketing: Unsubscribe from marketing emails at any time using the link in any email, or by contacting us directly.
Data portability: Request your data in a structured, machine-readable format where applicable.
Residents of the EU/EEA (GDPR), California (CCPA), or Japan (APPI) may have additional rights. Please contact us to exercise any of these rights.
To submit a request, contact us at: betterichi.official@gmail.com
8. Data Security
We use commercially reasonable security measures to safeguard your personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet is 100% secure. We encourage you to use a strong, unique password for your account and to contact us immediately if you suspect any unauthorized access.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their policies before providing any personal information.
10. Children's Privacy
Our website is not directed to children under the age of 16. We do not knowingly collect personal information from minors. If you believe Betterichi has inadvertently collected such information, please contact us and we will promptly delete it.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of material changes by posting the updated policy on this page with a revised "Last Updated" date. We encourage you to review this policy periodically.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:
Betterichi
Email: betterichi.official@gmail.com